Surveys

Meridian conducts surveys periodically to investigate areas which appear to be of general interest to its clients. In 2003 we polled CEOs across a variety of industrial sectors to see how well the intricacies of the sales & customer management functions were understood. In 2004 we focussed on Packaged Consumer Goods manufacturers, looking at the Return On Investment (ROI) of their customer directed spend. You can view or download the reports on these surveys by clicking on the appropriate button on this page.

The topic for the 2005 survey has yet to be confirmed. To vote for a topic, or to suggest a new topic to be added to the list, click here.

• CEO Survey - Nov 2003
• P.O.P Survey - Nov 2004